Koschei (the Immortal)

Natasha Rudakova is a young nurse who combines gentleness, sincerity, and inner fortitude: she doesn't try to appear tougher than she is, but in a critical moment, she's capable of bold, even risky, action for someone she cares about. Natasha works at a hospital, and it's there that she first encounters Vova Adidas. She's drawn to him not because of his street cred, but because of the vulnerability that lurks behind his stern exterior: she sees a man who's going through hard times, yet still strives to stand tall. Her attitude toward Vova isn't naive and idealistic—she sees his contradictions, understands that he lives by the strict rules of the street, yet believes there's something genuine left in him, and so she's willing to give him a chance, and then support him where others would turn their backs. Natasha is not from the world of gangs, and this “foreignness” makes her an island of normal, human life in Vova’s eyes – with her, he can temporarily stop being “Adidas” and just be himself.

Aigul Akhmerova is a fourteen-year-old schoolgirl, an excellent student, and a talented violinist who combines a natural gentleness, inner composure, and a subtle desire to break free from the rigid rules in which she was raised. She lives in a strict, conservative family: her father is extremely demanding, any liberties are forbidden, and the role of a "good girl" is not a wish, but an inviolable condition on which both her peace and the peace of the home depend. In this atmosphere, Aigul learns to cherish her small freedoms: music lessons become more than just lessons for her, but a space where she can feel authentic, where the sound of the violin seems to give her the right to her own voice, even if it's not spoken out loud. Her desire for independence manifests itself not in loud rebellions, but in cautious steps toward what seems forbidden and therefore especially attractive: this is precisely why she is drawn to Marat—she sees him not so much as a hooligan as a man who lives by his own rules and is not afraid to challenge the established order. In their relationship, Aigul reveals herself in a new way: courage awakens within her, a willingness to defy expectations, a desire simply to be with someone who understands her, even if this choice threatens serious consequences. Despite her fragility, she has an inner core—she is not one to break easily, but neither is she one who defends herself with brute force; her strength lies in her ability to maintain dignity where others give up.

Valera Turkin, nicknamed Turbo, is one of the senior members of the "Universam" gang. He believes the "guy code" isn't just empty words, but the foundation of his entire life: he sincerely believes that a "guy's word" should be unbreakable, and that "one's own" should never be abandoned under any circumstances. Turbo carries himself with confidence, even toughness, displaying an inner composure and a willingness to defend the gang's interests at any moment. He's the kind of guy who doesn't wait for a problem to resolve itself and isn't afraid to take responsibility in challenging situations. Behind this outward sternness lies more than just a blind devotion to street rules, but a unique understanding of justice: he strives to act in a way that, by his standards, keeps everything "fair," albeit within the strict confines of the street. Valera is close to Vova Adidas and, along with Zima, effectively acts as a pillar of support for the leader, helping to maintain discipline and control the younger members of the gang. He doesn't seek ostentatious power, but his word carries weight at the "Universam" store, and his authority rests on his reputation as a man who doesn't back down or take the easy way out. His actions often reveal a touch of impulsiveness—he can react sharply to what he perceives as betrayal or weakness, and sometimes this vehemence leads to dire consequences. Yet, he's also capable of genuine support: for example, he's willing to help "his own" even in personal matters, without demanding loud thanks in return. Turbo's character vividly captures the tragedy of a generation struggling to establish moral compass in a cruel environment: he wants to be a "good guy," but a world ruled by force and hierarchy repeatedly forces him to choose between code and humanity, and this internal conflict makes him simultaneously strong and vulnerable.

Zima (Vakhit Zimaletdinov) is one of the toughest and most uncompromising guys in the Universam gang, someone who isn't given to long conversations and prefers to resolve issues by force. His appearance clearly reflects the harsh logic of the street, where weakness instantly becomes vulnerability, and trust must be earned through actions. He carries himself with confidence, even arrogance, and in the group often acts as the embodiment of harsh, straightforward justice—as understood in the street code: if someone has broken the rules or let down "their own," Zima won't look for mitigating circumstances. Yet, behind his outward coldness and harshness, one can discern his devotion to the gang and his guys: he is ready to stand up for Universam and will not back down, even when the stakes are deadly high. There's no pretense of nobility about him; he doesn't try to appear better than he is, and it's precisely this unabashed toughness that makes him simultaneously intimidating to outsiders and reliable to his own. His actions often set the tone in the most intense conflicts, and his silent determination and willingness to see things through to the end emphasize that for Zima, being one of "the guys" isn't just words, but a choice he makes every day, regardless of the cost.

Andrei Vasiliev, nicknamed "Patto," is a fourteen-year-old teenager who initially seems like a typical, model student: he's a good student, attends music school, and tries to stay out of trouble. But life in the harsh realities of the late 1980s quickly forces him to confront the harsh side of the street. Andrei lives with his mother and younger sister, the family barely makes ends meet, and even his music lessons are limited to using painted-on piano keys—a detail that highlights both his precarious situation and his tenacity: he refuses to give up what's dear to him. Initially, Andrei is far from a street-smart person and genuinely doesn't understand the rules of the street world, where everything is based on strength and belonging, making him an easy target for ridicule and bullying. Meeting Marat opens the door to this environment for him: through their friendship, Andrei gradually learns the unwritten rules of the gangs, tries to be tougher and bolder than he's used to, and ultimately joins "Universam" to find protection and stop being a "chushpan." Two sides constantly war within him: his inner sensitivity and heightened sense of justice, and the new role he's trying to assume: that of a daring, uncompromising "lad." This inner duality manifests itself in his actions: he's capable of cunning and calculation, able to assess situations and find unconventional solutions, but at the same time, he retains his ability to empathize and genuinely care for his loved ones. As street fights become increasingly dangerous, Andrei sees the price of this "solidarity" more and more clearly, and he experiences it more and more painfully when cruel rules ruin the lives of those he cares about, and his image increasingly reveals the tragedy of a teenager who is forced to grow up too early and choose between what is right and what saves him here and now.

Marat is a teenager from a wealthy family drawn to the street life and desperately wants to avoid being seen as weak or a "chushpan" by his peers. His main role model is his older half-brother, Vova Adidas, who has returned from the army, and Marat strives to emulate him in everything, imbuing him with confidence and authority. He quickly becomes his friend Andrey's guide into the world of street gangs, introducing him to the rules of "boy" life and the guys from the "Universam" supermarket. At the same time, he combines the brashness and impulsiveness of a street kid with an unexpected capacity for empathy—he's capable of standing up for those who are weaker and genuinely caring for those close to him. Marat lives between two worlds: at home, he's seen as an ordinary schoolboy, but on the street, he strives to appear tough and uncompromising, which often leads him to take risks without fully calculating the consequences. His demeanor is full of bravado and a desire to prove he's "one of the guys," but behind this bravado lies a need for recognition and the feeling of having someone he can rely on. His relationship with Aigul reveals his capacity for deep emotion.

Vova Adidas is a young man returning from the army and trying to reintegrate into the street life of his hometown. He grew up in a gang environment and knows the unwritten rules of the "boys'" world well, but after his service, he views the familiar order a little differently—he strives to maintain control without descending into senseless cruelty. Vova strives to be a support system for his younger brother and the guys in his group, taking responsibility for "his own," but increasingly finds that the old ways of solving problems no longer work. He combines the toughness developed on the street with the desire to maintain at least some sense of human connection—he tries to balance the role of a leader who must be firm and a person who cares about the consequences of these street wars.

Kostya, nicknamed Koschei from the TV series "A Boy's Word. Blood on the Asphalt," is the leader of the "Universam" gang, played by Nikita Kologrivy. He relies on thieves' code and wields impressive authority, backed by a five-year prison sentence. He is tough and calculating, accustomed to maintaining control and does not tolerate disobedience, easily confronting conflict and eliminating those who stand in his way without hesitation. He combines leadership qualities with a deep suspicion—he trusts no one and anticipates betrayal, which is why he often breaks his promises. Yet, beneath his ruthless exterior, loneliness and brokenness lurks: he is a man with a broken life, devoid of simple human attachments, relying solely on power and the street code. His recognizable image and sharp phrases like "I stand for this street!" have become memes, but in the story, he appears not just as a brutal authority figure, but as a contradictory and tragic hero for whom the street has become both a home and a prison.