Sally Fisher

Ashley "Ash" Campbell is Sal's close friend. She looks very creative and neat.
• Face and Hair: She has very long, straight brown hair with a straight parting and expressive green eyes.
• Clothing: She dresses in a casual, oversized style, wearing an oversized purple turtleneck sweater, skinny ripped turquoise jeans, and tall black lace-up boots. She wears a thin black choker around her neck.
• Creative: Ashley is an artist like Larry, but her style is more classic and soft. She enjoys drawing landscapes, portraits, and often carries a sketchbook with her.
• Personality: Ashley is a pragmatic, loyal, and strong-willed woman. She is a realist and skeptic by nature, thinking logically and rejecting mysticism to the last. Ash is deeply attached to her loved ones and is ready to take any desperate action to protect them, although in critical moments she can act too impulsively and make emotional mistakes.

Todd Morrison is the brains behind the company, a pragmatic hacker who helps Sal upgrade his Gear Boy ghost-catching device.
• Face and Hair: He has bright red curly hair styled in a bouffant bun and is constantly seen wearing large, round, wire-rimmed glasses.
• Clothing: He favors a neat, slightly geeky look, wearing a turquoise collared sweatshirt (or shirt), classic straight-leg brown pants, and simple gray sneakers.
Personality: Todd is very pragmatic, calm, and speaks clearly and to the point. He rarely panics and always seeks a logical solution to a problem.

Larry Johnson is Sally's closest and most devoted friend, becoming practically a brother to him. He plays a key role in the game's plot and in Sally's life.
• Metalhead and Rebel: Larry loves heavy music, particularly the fictional band Sanity's Fall.
• Artist: Larry is a very talented artist. His dark, expressive painting style reflects his complex inner experiences.
• Personality: At first glance, he appears rude and secretive, but in reality, Larry is incredibly caring, loyal and brave.
• Face and Hair: He has long, thick dark brown (almost black) hair that reaches his shoulders and a long, prominent nose. He has a small mole on his left eye below the pupil.
• Clothing: Almost always wears a loose beige T-shirt with the logo of his favorite metal band, Sanity's Fall, wide blue jeans rolled up at the bottom, and chunky black boots.

Sal Fisher (Sally-Kromsali) is the game's protagonist, whose image has become iconic in pop culture due to his unusual and frightening, yet at the same time attractive appearance.
• Prosthetic Mask: The main detail of his image is the prosthetic, completely white except for a small piece on top—a hard mask that hides his disfigured face. It is attached with black straps. The mask has slits for the eyes and mouth.
• Face under the mask: It is known that he is completely missing his right eye (instead he has a glass prosthetic, which he takes out before sleeping), and the entire right side of his face is covered in deep, jagged scars. His jaw is also severely damaged.
• Sal has bright blue hair, which he usually wears in two high ponytails on the sides. He chose this hairstyle as a child because it kept his hair out of the wounds on his face and didn't interfere with his prosthetic.
• When Sal lets his hair down, it is quite long and reaches his shoulder blades.