Lou. Dolls with character.

Moxie
Appearance: A bright pink doll with a voluminous hairstyle, large expressive eyes, and a wide, sincere smile. Her features are slightly asymmetrical, highlighting her "imperfections," and there are also fun details on her body, like seams and patches.
Personality: Energetic, dreamy, and incredibly persistent: she doesn't give up, even when everyone around her says she won't succeed; she sincerely believes that everyone is worthy of love, and she infects her friends with this belief (head of the company).

Wage
Appearance: A doll with contrasting colors and bold details: she has sharp angles in her silhouette, expressive facial features and elements reminiscent of "thorns" or spikes - the image seems to say: "don't get too close."
Personality: Cynical and sharp-tongued, she often hides her concern behind sarcasm; despite her harshness, she is reliable and will not abandon her friends in trouble, but prefers not to show her emotions directly.

Toothless Dog
Appearance: A plush dog with an exaggeratedly wide, toothy grin, slightly shaggy fur, and funny proportions—he looks like he was sewn together in a hurry, and this carelessness suits him very well.
Personality: frivolous and cheerful, loves to fool around and defuse tense moments; behind the outward carelessness lies devotion and a willingness to support if it is truly important.

Lucky Bat
Appearance: A small plush bat with large ears and a soft, rounded shape; he has a slightly shy appearance, and details like uneven stitching and slightly worn plush make him especially endearing.
Personality: Shy, but very smart; he doesn't strive to be a leader, but he notices what others miss and, at the right moment, offers an unexpectedly successful solution.

Babo
Appearance: A soft doll with rounded, plump features and a soft pastel coloring; he has a simple, open face and details that create a cozy feeling, such as voluminous seams and neat patches.
Personality: Kindhearted and empathetic, he always tries not to offend anyone and smooth over rough edges; his kindness is not a weakness, but a strength that helps the team stick together even in the most difficult situations.

Appearance: A cartoonish girl with dark brown skin, large expressive eyes, a wide smile; hair pulled back into a voluminous bun with a gradient from pink to purple; large round glasses with dark frames.
Clothes: white collared shirt, black vest with two yellow buttons, purple-gray checkered skirt, white knee-high socks.
Character: cheerful, open, energetic

Appearance. Nollan is a doll with distinctive features: he has large, slightly asymmetrical eyes with dark pupils, giving him a thoughtful look. His face is neat, with a slight half-smile, and his hair is tousled, as if he just ran out of the house in a hurry. He has movable joints and visible seams where the pieces meet—this emphasizes his "toy" nature without detracting from the look.

Clothing. Nollan wears a practical yet stylish outfit: a dark blue jacket with patch pockets and contrasting stitching, under which is a white T-shirt with a simple print (often a schematic drawing of a compass or an arrow). He wears comfortable, loose-fitting trousers in a gray-olive color scheme and white-toed sneakers. Accessories are minimal: sometimes a small brooch-like badge appears on the jacket, changing in different scenes.

Personality. Nollan is calm, reasonable, and a bit cautious: he doesn't rush into adventures without thinking through a plan. At the same time, he's a loyal friend who won't abandon you in times of need and will always find the right words of support. In critical situations, he displays unexpected decisiveness: he first analyzes and then acts clearly and without fuss. It's important to him to understand the consequences of his actions, so he often asks clarifying questions and tries to calculate the consequences.

Kitty
Appearance: Kitty has rosy fair skin, pink hair in low pigtails, and light blue eyes. Like the other Perfection dolls, she wears a prep-style uniform.

Personality: Kitty is the leader of the Spy Girls. She's sarcastic and sassy, ​​but also the least sensitive of the three: she can prank her friends and feel no guilt if she offends someone. Another trait is that she enjoys impersonating Lou, which suggests she's not as enamored with him as Tuesday or Lydia, but that's not really the case.

Tuesday
Appearance: Tuesday has warm ivory skin, short light blue hair (neck length) with square bangs that hang over her eyebrows, and light blue eyes. In normal scenes, she wears a prep uniform.

Personality: Tuesday is dreamy and forgetful. She tries hard to impress Lou, even though he clearly doesn't share her feelings. She can be sarcastic with her friends, but she's easily distracted and confused.

Lydia
Appearance: Lydia has brown skin, purple hair pulled back into a low ponytail, and golden-brown eyes. In normal scenes, she wears a prep uniform.

Personality: Lydia stands out among her friends for her greater emotionality. She's capable of deep emotions: for example, she burst into tears when she learned that Kitty had stolen her earrings. She's also sarcastic, like the others, but she's more empathetic.

Appearance: A puppet in the form of a young man. He has fair skin, light hair (but dark, almost black eyebrows), and a short hairstyle parted to the right. At the beginning of the film, he wears an elegant black two-piece suit with gold cufflinks and a purple checkered tie, and black business shoes.
Personality: Straightforward, arrogant, and rude, resembling a school bully. He openly disparages the Uglyville dolls, calling them "ugly."

Lou is the leader of the Institute of Excellence, and is loved by absolutely everyone despite his character.