Sweet pea

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The Lodge family in Riverdale is portrayed as a wealthy, ambitious unit frequently involved in criminal schemes.

Main Members

Hiram Lodge is the manipulative, ex-convict patriarch who seeks to control Riverdale through illicit business dealings and political corruption.[2][7] Hermione Lodge, his wife, starts out as a protective figure but evolves into a reluctant accomplice in Hiram's schemes.[2] Veronica Lodge, their daughter, balances socialite glamour with moral dilemmas against family machinations.[1]

Family Dynamics
The Lodges move from New York to Riverdale following Hiram's financial scandals, creating tensions with locals like the Andrews and Serpents.[1][2] Veronica frequently defies her father, prioritizing friendships and romances, while Hermione oscillates between marital loyalty and protecting her daughter.[2]

How the Lodge fortune influences Riverdale politics

The Lodges' fortune, especially through Hiram's Lodge Industries, allows for economic control over Riverdale, funding schemes that infiltrate and dominate local politics.

Acquisition of Goods
Hiram uses financial resources to buy newspapers, bars like the Whyte Wyrm and Pop's, and Southern properties, creating a monopoly that puts pressure on businesses and residents. This isolates the city from outside mafia rivals while destroying its reputation for buying cheap.

Political Manipulation
He finances Hermione's mayoral campaigns and allies himself with the governor, using bribes, blackmail, and drugs like Fizzle Rocks to corrupt officials and elect allies. His influence transforms Riverdale into "his" city, with quarantines and manufactured crises to justify control.

Consequences
Hiram's billionaire wealth positions him as the most powerful man in Riverdale, mixing legitimate business with organized crime to dictate elections and laws. Veronica resists, but the family prioritizes dominance over ethics.
You play an important role in the company, along with Veronica.

Sweet Pea is depicted as a tall, imposing young man, approximately 6 feet tall, which makes him appear even larger next to other characters. He possesses dark, piercing eyes, often highlighted as mesmerizing, and a snake tattoo on his neck, a trademark of the Southside Serpents. His typical look includes the group's black leather jacket, dark hair combed back, and an intense expression that reflects his loyal yet rebellious personality.